Instagram became a huge part of life for many millions of people in a short period of time. Instagram is a good way of promoting oneself. The world of fashion uses it actively.
There are areas where Instagram is a main platform for promotion. This is an area of fashion blogging. Nowadays fashion bloggers can earn up to $15,000 per 1 post. A post created for a small audience can cost $50. A post created for an audience of 1-6 millions of people can cost up to $100,000.
Today we asked the teacher from Italian E-Learning Fashion School to tell you about how fashion bloggers can earn this money and become popular in Instagram.
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Secret number 1 Consider your Instagram profile as business
Instagram should become a real tool of promotion in your business. It means that all pictures and posts that you make on Instagram should have a good quality and be interesting for your audience.
Secret number 2 Find your own niche
In every business it is important not to get lost between many other fashion bloggers. In spite of the fact that fashion bloggers in Instagram are considered to be significant persons for designer companies it is important to differentiate yourself from the crowed.
According to Harper’s Bazaar information, designer companies allocate a budget of up to $1,000,000 per year to pay fashion bloggers for their Instagram posts. It means that if you make the right posts you may get a good money for them. You should have a big number of followers as well.
It is easier to find followers if you have a target audience. You don’t need to make posts and to be a fashion blogger for everyone. Find your audience. E.g. if you are a beauty blogger you may choose one special niche – this might be either nails or makeup, cosmetic products, accessories, etc.
Secret number 3 Hashtags
Hashtags is a key moment in fashion blogging. It is better to select the most popular hashtags that people look through everyday such as #picoftheday #photooftheday #instamood #instagroove #wehearted, etc.
Secret number 4 Look through photos made by other fashion bloggers
To get more followers it is very important to look through photos made by other fashion bloggers and put likes. It is a typical situation on Instagram – people put likes and get likes back.
Secret number 5 Be regular
If you are decided to develop and promote your blog on Instagram. Make your posts regularly – once in 1-2 days. It is also important not to cross the line and make too many posts. 2 posts a day are enough.