This course is created for people who never created clothes before and didn’t study fashion design. If you already have experience in fashion design try our PRO version

What is a fashion collection

Structure and theme of mass market collection
Steps of creation a collection
Choosing a potential client
Choosing the target audience
Choosing the target audience for the collection: Age division
Mass market and lux. Difference
Haute couture
How to get the status of Haute couture house

2 module –
Fashion trends research

How the fashion trends appear
How to predict new trends
How the trend agencies work
Designers that rule the Fashion world
Data searching for creation of a collection
Sources of inspiration that are helpful for creating a collection
Creation of a mood board
Mood board — presentation of a collection. Examples of different types of mood boards
How to make a collection from a mood board

3 module –
Artistic part of a collection: fashion sketches

Fashion sketch — what is it
Manual sketch creation — drawing, use of template for sketches, graphic programs
Creation of fashion sketches – collage
Searching for fashion sketch ideas – «Frame» method
Example of creation a collection – from mood board to lookbook
Prints in a collection. Types
Searching the color scheme for a fashion collection
Creation of mood board for a collection according to the color scheme

4 module –
Production of a fashion collection

Technical sketch
Product matrix for a collection
Fabric selection for future collection
Fiber. Tailoring features
Production of a collection
What is a fabric board
Examples of boards for clothes collection
Masterclass – Fabrics and their characteristics

5 module –
Sale and marketing of a fashion collection

Shooting of a collection
Lookbook and brand photoshoot – differences
Preparing for shooting of a collection
Choosing the place for a shooting
Presentation of a collection
Recommendations for making a fashion show
Press release of a collection
What is a DNA of a fashion brand
How to put prices for items of a collection

Final practical project

After completion of the course you will create your own fashion collection.

Julia Kulakova

• Julia Kulakova worked as the designer and the design director of the fast fashion brand Kira Plastinina clothes (retail network in 4 countries) from the very beginning, she created more than 50% of all the assortment (including the majority of best-sellers in retail networks which were the hits of the sales).
• Julia had her own fashion design studio “Fashion Laboratory” where she had been creating her own brand, also she worked as the creative assistant of luxory pret-a-porte designers “Nina Donis”.
• Julia worked in various segments of clothes design and perfectly understands in practice how to create the limited luxury collections, to make clothes for a mass market of brands with huge production at factories in China and how to develop the fashion brand.
• Julia was a winner of various competitions in fashion designing and today she is already not a participant, but the member in the juries of similar competitions
  

Martina COTENA

• She lives and works in Rome and Milan
• Fashion designer education in European Institute of Design
• Designer of women’s and men’s clothing Alviero Martini 1ª Classe in Milan
• The designer of outerwear of Rosa Clandestino brand in Milan
• The designer of footwear of Lorenza bozzoli brand in Milan
• The designer of Agata Nicosia wedding dresses in Naples
• Fashion designer in the agency for various projects
  

Veronica Bernardi

• She lives and works in Rome and Milan
• Fashion designer education in European Institute of Design
• Fashion designer of DOLCE & GABBANA Kidswear, Italy
• Designer of women’s, men’s and kids’ clothing HOTSPRINGS – MAMBO, Australia

Designer of her own “T-Shirt Label “DOTS” – Australia, Italy

Riccardo Carrapa

• Fashion Designer
• Teacher of Fashion design in academy in Milan
• Designer of his own luxury pret-a-porter women collection RICCARDO CARRAPA COUTURE, Milan
• Art Manager at fur showrooms, Milan
• Production and Distribution Coordinator at design company GABRIELE COLANGELO, Milan

Alessandra Buscemi

• Degree in Management with a thesis on luxury strategies and brand management
• Communication manager at Kering Group (brands Brioni, Gucci, Alexander McQueen, Balenciaga, Puma, Saint Laurent etc.)
• Fashion shows producer for Milan fashion weeks
• 9 years experience in the fashion and luxury industries between Paris, Milan and Hong Kong
• Collaboration like a teacher and consultant with Marangoni institute and Bocconi institute

1. Apply for the course

2. Get an access to
our distant e-learning portal

3. Watch video lessons

6.Create your
first fashion collection

5. Perform tests for
each module

4. Perform practical tasks
and get feedback from
a teacher