What is the difference between Visual merchandiser and Window display specialist?

Any clothing store begins work with hanging assortment. Moreover, the sales directly depend on how well the hall and shop windows are decorated, how clothes are properly hung. The designer of the store is a visual merchandiser.
When talking about this profession, they often mention a window display merchandiser, a display merchandiser and visual merchandiser.

Our new merchandising teacher from Italy - Elena Bertini - will tell you about the difference between a display merchandiser and a visual merchandiser, and who you should study for if you decide to learn how to design fashion shops.

4 stylish ways to wear dresses this spring

If you want to add femininity to your wardrobe, wear dresses. Dresses will make any look more feminine and romantic.
However, in the spring due to the fact that it is still rather cold, it is not very clear how and with what to wear dresses. We offer you to try layering.

Our Italian stylists have collected 4 interesting ideas for you, how you can wear dresses this season.

How to make a fashion design collection

When talking about a collection of clothes, different people imagine completely different things, and often they are completely unrelated to the fashion world.

Some people think that a fashion design collection is just a set of skirts, dresses, trousers and jackets. Some say that a clothing collection is what is shown on a fashion show on TV or the Internet. Others believe that a fashion design collection is 10-20 things, united by some theme.

Today the teacher of the course “Certified Fashion Designer” of our Italian E-Learning Fashion School will talk about what a fashion design collection is and how it is created.

Style Tip from Milan which you can try today

Fashion Weeks are currently taking place in European capitals, where you can see the most fashionable clothes and the most stylish people. In the streets you can see a lot of new ideas for the wardrobe, how to wear ordinary clothes.
Our Italian stylists from Milan have found for you a very unusual idea with layering, how to dress so that it is fashionable and warm.

5 Must-Have Trends for Spring-Summer 2020

Soon the long-awaited spring will come. So it's time to think about updating your wardrobe for the spring season.
We asked the Italian teachers of our school to select for you 5 must-have trends that will be the most relevant in the spring-summer 2020.

Fashion visual merchandising tips: Pyramid

Are you aware that if you properly design a clothing store, you can increase sales by 2-3 times? One of the main principles of merchandising is the principle of the pyramid.
Our teacher of the course “Visual Fashion Merchandiser” Ekaterina Kulakova will talk about how the pyramid principle works in merchandising, and how it can help increase the sales.

What are the fashion lookbook and campaign, and what is the role of a fashion stylist

One of the most interesting professions in the fashion world is the job of a fashion stylist. Fashion stylist comes up with images for models who are filming in magazines, in advertising or design companies. In the design company fashion-stylist helps to make catalogs and lookbooks.
Today we will tell you about what a fashion catalog is, how it differs from a lookbook and how a fashion stylist makes a photo shoot.